7+ Vending Machine Card Reader Fees: A Guide


7+ Vending Machine Card Reader Fees: A Guide

Expenses related to processing digital funds at unattended factors of sale, like merchandising machines, comprise a number of elements. These sometimes embrace interchange charges paid to card networks, assessments from card issuers, and processing charges charged by cost processors. For instance, a enterprise proprietor would possibly pay a proportion of the transaction quantity plus a hard and fast per-transaction payment for each credit score or debit card buy made at their merchandising machine.

Enabling cashless transactions at merchandising machines has considerably expanded market attain and comfort. Eradicating the reliance on bodily foreign money caters to a broader buyer base, particularly in more and more cashless societies. Traditionally, merchandising machines primarily operated on money, limiting gross sales potential and presenting logistical challenges associated to coin assortment and safety. The adoption of card readers has streamlined operations whereas doubtlessly rising income for merchandising machine operators. These technological developments contribute to a extra environment friendly retail panorama, providing enhanced buying flexibility for shoppers and data-driven insights for companies.

This dialogue will additional discover the assorted elements of those transaction costs, look at the financial implications for each merchandising machine operators and shoppers, and analyze the continuing evolution of cost applied sciences within the unattended retail sector. Moreover, greatest practices for minimizing these prices and optimizing cost processing for merchandising machine companies shall be examined.

1. Processing Charges

Processing charges symbolize a significant factor of general merchandising machine card reader charges. These charges compensate cost processors for companies rendered, together with transaction authorization, settlement, and knowledge safety. Fee processors act as intermediaries between merchandising machine operators, card networks, and monetary establishments, facilitating the seamless switch of funds. The construction of processing charges can range relying on the supplier and chosen pricing mannequin. Frequent fashions embrace tiered pricing, interchange-plus pricing, and flat-rate pricing. Every mannequin presents distinct value implications for merchandising machine operators; subsequently, a radical understanding of those buildings is essential for value optimization. For instance, a tiered pricing mannequin would possibly cost totally different charges primarily based on transaction quantity or card kind, whereas interchange-plus pricing provides a markup to the interchange payment. Selecting the suitable pricing mannequin can considerably influence profitability.

A number of components affect processing charges. Transaction quantity performs an important position, with increased volumes doubtlessly resulting in negotiated reductions. The kind of card used, resembling debit or credit score, and its related community (e.g., Visa, Mastercard, American Categorical) additionally influence the payment construction. Moreover, the chosen cost technique, resembling contactless or chip-and-PIN, can affect processing prices as a consequence of various safety protocols and processing necessities. Understanding these variables empowers merchandising machine operators to make knowledgeable selections relating to cost processing choices, in the end affecting their backside line. For instance, accepting contactless funds would possibly incur decrease charges in comparison with conventional swipe transactions. Furthermore, implementing safety measures like EMV chip card readers can influence processing agreements.

Managing processing charges successfully is vital for optimizing profitability within the merchandising machine trade. Cautious analysis of pricing fashions, negotiation with cost processors, and strategic collection of accepted card sorts can contribute to value discount. Staying knowledgeable about trade developments and technological developments in cost processing helps operators adapt and leverage cost-effective options. Common assessment and evaluation of processing charges allow operators to establish potential inefficiencies and optimize their cost infrastructure for optimum profitability. This consists of contemplating rising cost applied sciences and assessing their cost-effectiveness throughout the particular context of merchandising machine operations. By understanding and actively managing processing charges, merchandising machine operators can improve their monetary efficiency in a aggressive market.

2. Interchange Charges

Interchange charges symbolize a basic part of merchandising machine card reader charges. Charged by card-issuing banks to service provider acquirers (the entities processing funds for merchandising machine operators), these charges compensate issuing banks for prices related to card issuance, transaction processing, and fraud prevention. The interchange charge, sometimes a proportion of the transaction quantity plus a hard and fast payment, varies primarily based on components resembling card kind (e.g., credit score, debit, rewards), transaction kind (e.g., contactless, chip-and-PIN), and service provider class code. The extent of interchange charges instantly impacts the general value of accepting card funds at merchandising machines, influencing profitability. For instance, a premium rewards bank card transaction would possibly incur the next interchange payment in comparison with an ordinary debit card transaction. This distinction arises from the upper processing prices and advantages related to rewards packages. Understanding the mechanics of interchange charges is essential for merchandising machine operators looking for to optimize their cost processing prices.

A number of components affect the particular interchange charges relevant to merchandising machine transactions. Card networks, resembling Visa and Mastercard, set up interchange payment schedules that define these charges. Negotiating favorable service provider agreements with buying banks can doubtlessly reduce the influence of interchange charges. Moreover, the chosen pricing mannequin supplied by cost processors performs a big position in how interchange charges are handed on to merchandising machine operators. As an example, an interchange-plus pricing mannequin transparently separates interchange charges from processor markups, providing operators larger visibility into value buildings. Conversely, tiered pricing fashions bundle varied charges into simplified tiers, doubtlessly obscuring the true value of interchange. Cautious evaluation of pricing fashions and negotiation with cost processors can result in value financial savings. As an example, a merchandising machine operator processing a excessive quantity of transactions would possibly negotiate decrease interchange charges as a consequence of economies of scale. Equally, selecting a cost processor providing aggressive interchange-plus pricing can present value benefits.

Managing interchange charges successfully requires a strategic method. Analyzing transaction knowledge to grasp card utilization patterns and related interchange prices permits operators to optimize pricing methods and cost acceptance insurance policies. Exploring various cost strategies, resembling cell wallets or closed-loop cost methods, can doubtlessly cut back reliance on conventional card networks and related interchange charges. Staying knowledgeable about regulatory modifications and trade developments impacting interchange charges ensures knowledgeable decision-making. Understanding and mitigating the influence of interchange charges contributes considerably to the monetary success of merchandising machine operations. This data empowers operators to barter successfully with cost processors, optimize pricing buildings, and adapt to the evolving panorama of digital funds. Ignoring the nuances of interchange charges can result in unnecessarily excessive transaction prices, impacting profitability.

3. Evaluation Charges

Evaluation charges symbolize a definite class throughout the broader context of merchandising machine card reader charges. Charged by card networks like Visa and Mastercard, these charges help operational prices and initiatives resembling community safety, fraud prevention, and technological improvement. Whereas usually neglected, evaluation charges contribute to the general value of accepting card funds at merchandising machines. Understanding these charges is essential for operators looking for to comprehensively handle transaction bills and optimize profitability. In contrast to interchange charges, that are paid to issuing banks, evaluation charges go on to the cardboard networks themselves.

  • Community Entry and Model Utilization Charges

    These charges cowl the price of accessing and using the cardboard community’s infrastructure and model. They compensate the community for companies like transaction routing, authorization, and settlement. For instance, a merchandising machine operator accepting Visa playing cards pays a payment for the privilege of utilizing the Visa community. These charges sometimes symbolize a small proportion of every transaction or a hard and fast quantity per transaction. Their influence on general merchandising machine card reader charges depends upon transaction quantity and the particular payment construction established by the cardboard community. For prime-volume companies, these seemingly small percentages can accumulate considerably.

  • Service Charges for Particular Options

    Card networks usually cost further charges for particular companies or options supplied to retailers and cardholders. These would possibly embrace fraud prevention instruments, knowledge analytics companies, or chargeback administration packages. Whereas these companies can profit merchandising machine operators, the related charges contribute to general transaction prices. As an example, a service that helps establish doubtlessly fraudulent transactions would possibly carry a month-to-month or per-transaction payment. Operators should rigorously consider the cost-benefit ratio of those companies to find out their worth proposition inside their particular enterprise context. Choosing companies that streamline operations and cut back fraud can offset the price of these charges.

  • Regulatory Compliance Charges

    Evaluation charges may cowl prices related to regulatory compliance and trade requirements. Card networks should adhere to varied rules associated to knowledge safety, shopper safety, and cost processing. These charges assist defray bills incurred in assembly these necessities. For instance, compliance with Fee Card Trade Knowledge Safety Commonplace (PCI DSS) mandates can contain prices associated to safety audits and system upgrades. Whereas these charges are typically unavoidable, understanding their function supplies context for the general value construction of card acceptance in merchandising machines. These charges contribute to the safe and dependable functioning of the cost ecosystem, in the end benefiting each shoppers and companies.

  • Worldwide Transaction Charges

    When a merchandising machine transaction entails a card issued in a distinct nation, worldwide transaction charges could apply. These charges mirror the elevated complexity and price related to cross-border processing. They cowl foreign money conversion, worldwide transaction community entry, and different associated bills. Whereas much less widespread in conventional merchandising machine eventualities, these charges change into related in places frequented by worldwide vacationers, resembling airports or vacationer locations. Understanding these charges helps operators precisely venture transaction prices and alter pricing methods accordingly. Implementing multilingual help and foreign money conversion choices can improve the client expertise whereas managing these charges successfully.

Understanding the assorted evaluation charges imposed by card networks supplies merchandising machine operators with a extra full image of their transaction prices. Whereas usually smaller than processing charges or interchange charges, evaluation charges contribute to the general value of accepting card funds. By rigorously analyzing these charges, operators could make knowledgeable selections relating to pricing methods, cost acceptance insurance policies, and vendor negotiations. This complete understanding of the payment construction empowers operators to optimize profitability within the more and more cashless panorama of merchandising machine operations. Additional evaluation of particular card community payment schedules and session with cost processors can present granular insights into these prices.

4. Transaction Percentages

Transaction percentages symbolize a variable value part inside merchandising machine card reader charges. Calculated as a proportion of the whole transaction quantity, these charges are sometimes charged by cost processors for facilitating card funds. The share varies primarily based on components resembling transaction quantity, card kind (e.g., credit score, debit), and the particular settlement between the merchandising machine operator and the cost processor. Increased transaction quantities end in increased charges, instantly impacting profitability. As an example, a 2% transaction payment on a $1 buy equates to $0.02, whereas the identical proportion on a $5 buy quantities to $0.10. Understanding the influence of transaction percentages is crucial for correct value projections and pricing methods. This variable value construction necessitates cautious consideration, particularly for merchandising machines providing higher-priced objects.

The cumulative impact of transaction percentages can considerably affect the general value of card acceptance in merchandising machines. Excessive-volume companies processing quite a few small transactions could discover these charges substantial. Conversely, companies with decrease transaction volumes however increased common transaction values would possibly expertise a distinct value influence. For instance, a merchandising machine promoting quite a few low-cost snacks will accrue transaction proportion charges with every sale, doubtlessly impacting revenue margins on particular person objects. A merchandising machine meting out higher-priced electronics, nonetheless, would possibly expertise a decrease general influence from transaction percentages regardless of the upper payment per transaction. Analyzing gross sales knowledge and understanding transaction patterns are essential for evaluating the true value of those charges. This evaluation informs selections associated to pricing, product choice, and cost processing choices. Optimizing product pricing to account for transaction percentages can assist preserve profitability. This will contain barely rising costs to offset these charges or providing bundled offers to encourage bigger purchases and reduce the per-transaction influence.

Managing transaction percentages successfully requires a strategic method. Negotiating favorable processing agreements with cost processors, notably for high-volume companies, can result in decrease percentages or tiered pricing buildings. Evaluating totally different cost processing choices and evaluating payment buildings permits operators to decide on essentially the most cost-effective resolution for his or her particular enterprise wants. Moreover, implementing methods to encourage money funds for smaller transactions can doubtlessly cut back the influence of transaction proportion charges, although this have to be balanced towards the comfort and rising prevalence of cashless cost strategies. Understanding the interaction between transaction percentages, gross sales quantity, and common transaction worth is essential for optimizing profitability within the merchandising machine trade. Steady monitoring and evaluation of transaction knowledge permit operators to adapt their methods and preserve wholesome revenue margins within the face of variable value buildings. This data-driven method permits knowledgeable decision-making and contributes to the long-term monetary success of merchandising machine operations.

5. Flat Charges

Flat charges represent a fixed-cost part inside merchandising machine card reader charges. Charged per transaction whatever the buy quantity, these charges sometimes cowl authorization, processing, and settlement prices incurred by cost processors. Flat charges introduce a predictable value ingredient, impacting profitability in a different way relying on common transaction values. For low-value transactions, flat charges symbolize a bigger proportion of the sale, doubtlessly diminishing revenue margins. Conversely, for high-value transactions, the influence of flat charges is proportionally smaller. For instance, a $0.30 flat payment represents 30% of a $1 transaction however solely 3% of a $10 transaction. This fixed-cost construction necessitates cautious consideration when setting product costs and evaluating general profitability. Understanding the connection between flat charges and common transaction values is essential for efficient value administration in merchandising machine operations.

The presence of flat charges introduces a number of sensible issues for merchandising machine operators. Pricing methods should account for the mounted value of every transaction, notably for machines meting out lower-priced objects. Negotiating decrease flat charges with cost processors can considerably influence profitability, particularly for high-volume companies. Quantity reductions or tiered pricing buildings could provide alternatives for value optimization. Analyzing gross sales knowledge to grasp common transaction values permits operators to evaluate the true influence of flat charges and alter pricing accordingly. For instance, a merchandising machine operator would possibly contemplate barely rising costs on low-value objects to offset the influence of flat charges or encourage bundled purchases to extend common transaction values. Cautious consideration of those components contributes to knowledgeable decision-making and enhanced monetary efficiency.

Efficiently navigating the panorama of merchandising machine card reader charges requires a radical understanding of all value elements, together with flat charges. These mounted prices, whereas predictable, can considerably influence profitability relying on gross sales patterns and common transaction values. Strategic pricing, negotiation with cost processors, and ongoing evaluation of gross sales knowledge allow operators to mitigate the influence of flat charges and optimize their monetary outcomes. Failing to account for flat charges can result in inaccurate value projections and diminished revenue margins. A complete understanding of those charges empowers operators to make knowledgeable selections and navigate the complexities of cashless cost processing within the merchandising machine trade.

6. {Hardware} Prices

{Hardware} prices symbolize a big upfront funding when integrating card reader expertise into merchandising machines. These prices instantly influence the general profitability of merchandising operations and require cautious consideration in the course of the preliminary setup part and subsequent upgrades. Deciding on applicable {hardware} influences not solely the preliminary expenditure but in addition ongoing upkeep, safety, and the flexibility to just accept varied cost strategies. Understanding the assorted elements of {hardware} prices is essential for knowledgeable decision-making and long-term monetary success.

  • Card Reader Terminals

    The cardboard reader terminal itself constitutes a main {hardware} expense. Choices vary from primary magnetic stripe readers to extra superior EMV chip card and contactless readers. Extra refined terminals providing NFC (Close to Subject Communication) for cell funds and encrypted transactions command increased costs however provide enhanced safety and broader cost acceptance. For instance, a primary magnetic stripe reader may cost a little considerably lower than a contactless reader able to accepting Apple Pay or Google Pay. Selecting the suitable terminal depends upon the goal buyer base, safety necessities, and finances issues. Whereas a primary reader would possibly suffice for low-value transactions, companies focusing on tech-savvy shoppers would possibly require extra superior choices to stay aggressive.

  • PIN Entry Gadgets

    For enhanced safety and compliance with cost card trade requirements, many merchandising machines incorporate PIN entry units. These units permit prospects to securely enter their PIN throughout transactions, defending towards unauthorized card utilization. PIN entry units range in complexity and price, with some providing options like tamper resistance and encrypted communication. As an example, a standalone PIN pad may be obligatory for older merchandising machines, whereas newer fashions could combine PIN entry performance instantly into the cardboard reader terminal. Integrating safe PIN entry units provides to {hardware} prices however strengthens transaction safety and reduces the danger of fraud. This funding contributes to constructing buyer belief and defending companies from potential monetary losses.

  • Communication Modules

    Enabling card readers in merchandising machines requires communication modules to attach with cost processors and monetary networks. These modules can embrace mobile modems, Wi-Fi adapters, or Ethernet connections. The selection of communication technique depends upon the merchandising machine’s location, obtainable infrastructure, and communication reliability necessities. For instance, a merchandising machine in a distant location with restricted web entry would possibly require a mobile modem, incurring increased knowledge prices. Conversely, a machine in a well-connected space might make the most of an economical Wi-Fi connection. Deciding on the suitable communication module influences ongoing operational bills and transaction reliability. A dependable connection minimizes downtime and ensures seamless cost processing, impacting buyer satisfaction and income technology.

  • Mounting and Set up {Hardware}

    Integrating card reader {hardware} into current merchandising machines usually necessitates further mounting and set up elements. These can embrace brackets, enclosures, wiring, and energy provides. Correct set up ensures the safety and performance of the cardboard reader system. Prices related to these elements can range relying on the complexity of the set up and the particular merchandising machine mannequin. As an example, integrating a card reader right into a newly manufactured merchandising machine would possibly contain minimal further {hardware}, whereas retrofitting an older machine would possibly require in depth modifications and extra elements. These prices, whereas typically neglected, contribute to the general {hardware} funding and ought to be factored into finances planning. Skilled set up ensures the long-term reliability and safety of the cost system.

Cautious consideration of {hardware} prices is crucial for merchandising machine operators. Deciding on applicable {hardware} balances performance, safety, and budgetary constraints. Whereas choosing lower-cost elements may appear interesting initially, investing in strong and safe {hardware} can reduce long-term upkeep bills and improve cost processing reliability. This strategic method to {hardware} choice contributes to the general success and profitability of merchandising machine operations. Moreover, staying knowledgeable about developments in cost expertise permits operators to anticipate future {hardware} upgrades and make knowledgeable funding selections. This forward-thinking method ensures that merchandising machines stay appropriate with evolving cost strategies and safety requirements, maximizing buyer comfort and income potential.

7. Software program Prices

Software program prices symbolize an important part of merchandising machine card reader charges, impacting each preliminary setup and ongoing operations. These prices embody varied facets, together with cost processing software program, merchandising administration methods, safety functions, and reporting instruments. Fee processing software program facilitates communication between the cardboard reader, cost gateway, and monetary establishments. Merchandising administration methods observe stock, gross sales knowledge, and machine efficiency. Safety functions shield towards fraud and guarantee knowledge integrity. Reporting instruments present insights into gross sales developments, stock wants, and general profitability. These software program elements play integral roles in enabling and managing cashless transactions, influencing the general value construction of merchandising machine operations. For instance, a sturdy merchandising administration system would possibly provide options like distant monitoring, stock optimization, and dynamic pricing, however sometimes comes at the next value in comparison with primary software program options. The selection of software program influences not solely performance but in addition ongoing bills like licensing charges, subscription prices, and potential integration bills.

A number of components contribute to software program prices. Complexity and options supplied by the software program instantly affect pricing. Integration necessities with current merchandising machine {hardware} or different enterprise methods can introduce further bills. Ongoing upkeep, updates, and technical help contribute to the whole value of possession. Safety issues necessitate investments in strong software program options that shield delicate transaction knowledge and adjust to trade rules like PCI DSS. Selecting software program that aligns with particular enterprise wants and safety necessities whereas balancing value issues is essential for optimizing merchandising machine profitability. As an example, a small merchandising machine enterprise with restricted technical experience would possibly go for a cloud-based software program resolution with bundled companies, whereas a bigger enterprise would possibly select a extra customizable on-premise resolution requiring devoted IT assets. Understanding the trade-offs between value, performance, and safety is crucial for knowledgeable decision-making.

Managing software program prices successfully requires a strategic method. Evaluating software program choices primarily based on options, scalability, and integration capabilities ensures alignment with enterprise wants. Negotiating favorable licensing agreements and exploring open-source options, the place relevant, can reduce prices. Prioritizing software program security measures and guaranteeing compliance with trade rules shield companies from potential monetary and reputational injury. Commonly assessing software program efficiency and exploring alternatives for upgrades or consolidation streamlines operations and optimizes value effectivity. A complete understanding of software program prices empowers merchandising machine operators to make knowledgeable selections, balancing performance, safety, and budgetary constraints. This strategic method to software program administration contributes to the long-term success and profitability of merchandising machine companies in an more and more cashless market.

Incessantly Requested Questions

This part addresses widespread inquiries relating to transaction bills related to digital cost acceptance in merchandising machines.

Query 1: What are the everyday prices related to accepting card funds at a merchandising machine?

Prices sometimes embrace processing charges, interchange charges, evaluation charges, and potential {hardware}/software program bills. These range primarily based on components resembling cost processor, card kind, and transaction quantity.

Query 2: How do interchange charges differ from evaluation charges?

Interchange charges compensate card-issuing banks for transaction processing and fraud prevention. Evaluation charges, paid to card networks, help community operations and improvement.

Query 3: How can one reduce transaction bills associated to card readers in merchandising machines?

Methods embrace negotiating favorable processing agreements, optimizing transaction quantity for tiered pricing advantages, and evaluating varied cost processing options.

Query 4: What safety issues are related when implementing card readers in merchandising machines?

Compliance with PCI DSS is essential. Selecting EMV chip card and contactless-enabled readers enhances safety and minimizes fraud danger. Common safety audits and updates are additionally important.

Query 5: How do transaction percentages influence merchandising machine profitability?

Transaction percentages, calculated as a proportion of the sale quantity, symbolize a variable value. Their influence depends upon common transaction values and gross sales quantity. Correct value projections are important for pricing methods.

Query 6: What are the long-term value implications of selecting totally different card reader {hardware} and software program?

Preliminary {hardware} investments range primarily based on performance and expertise. Software program licensing, upkeep, and updates contribute to ongoing bills. Scalability and integration capabilities ought to be thought-about for long-term value effectivity.

Understanding these value elements empowers merchandising machine operators to make knowledgeable selections relating to cost processing, in the end optimizing profitability.

The following part will delve into greatest practices for choosing cost processors and optimizing merchandising machine operations for cashless transactions.

Suggestions for Managing Merchandising Machine Card Reader Charges

Efficient administration of transaction bills is essential for maximizing profitability in merchandising machine operations. The next suggestions provide sensible steering for optimizing prices related to card readers.

Tip 1: Negotiate Processing Agreements
Negotiating with cost processors can yield decrease charges, notably for high-volume companies. Leverage transaction quantity as a bargaining software to safe favorable charges and contract phrases. Processors could provide quantity reductions, tiered pricing, or personalized options.

Tip 2: Consider Fee Processing Options
Thorough analysis of varied cost processors and their choices permits companies to pick out essentially the most cost-effective possibility primarily based on particular wants. Components to think about embrace processing charges, contract phrases, and obtainable options.

Tip 3: Optimize for Excessive-Quantity Transactions
Tiered pricing fashions usually provide decrease processing charges for increased transaction volumes. Methods to extend gross sales quantity can unlock value financial savings and improve profitability. Promotional affords or loyalty packages can incentivize purchases.

Tip 4: Embrace Cashless Fee Choices Strategically
Whereas cashless transactions provide comfort, related charges influence profitability. Balancing cashless choices with money acceptance for small transactions, the place possible, can mitigate processing bills. Clear signage can information shopper decisions.

Tip 5: Commonly Evaluate and Analyze Transaction Knowledge
Ongoing evaluation of transaction knowledge supplies insights into spending patterns and related charges. This data-driven method permits knowledgeable decision-making relating to pricing methods and cost processing optimization.

Tip 6: Put money into Safe and Environment friendly {Hardware} and Software program
Whereas preliminary {hardware} and software program investments would possibly seem substantial, selecting strong and safe methods can reduce long-term upkeep bills and improve operational effectivity. Safe methods cut back fraud danger.

Tip 7: Keep Knowledgeable about Trade Traits and Technological Developments
The funds panorama repeatedly evolves. Remaining knowledgeable about trade greatest practices, rising applied sciences, and regulatory modifications permits proactive adaptation and knowledgeable decision-making relating to value optimization.

Implementing these methods helps reduce transaction bills, maximizing profitability and guaranteeing long-term success within the merchandising machine trade.

The next conclusion synthesizes the important thing takeaways of this dialogue on merchandising machine card reader charges.

Conclusion

Merchandising machine card reader charges symbolize a multifaceted side of contemporary unattended retail operations. This exploration has detailed the assorted elements of those charges, together with processing charges, interchange charges, evaluation charges, transaction percentages, flat charges, and related {hardware} and software program prices. Understanding these particular person parts is essential for merchandising machine operators looking for to optimize profitability. The evaluation has highlighted the significance of strategic decision-making relating to cost processing options, {hardware} and software program investments, and pricing methods. Moreover, the dynamic nature of the funds panorama necessitates ongoing analysis and adaptation to technological developments and trade greatest practices. Efficient administration of those charges requires a data-driven method, leveraging transaction knowledge to tell value optimization methods and guarantee sustainable monetary efficiency.

The rising prevalence of cashless transactions underscores the importance of navigating merchandising machine card reader charges successfully. Operators should proactively tackle these prices to keep up aggressive pricing whereas preserving revenue margins. Embracing technological developments, negotiating favorable agreements with cost processors, and repeatedly analyzing transaction knowledge are important for achievement within the evolving unattended retail panorama. The power to successfully handle these charges will considerably affect the long-term viability and profitability of merchandising machine companies.